Mr. Atanu Kumar Mishra
Assistant Professor (Former HoD) (Department of Accountancy)
Contact No: 9706739228
Educational Qualification: M.Com in Accounting & Finance, (Gauhati University, 2013).
M.Phil (Commerce), “A study on Consumer Preference towards Online Shopping in Guwahati”, (Dibrugarh University, 2016).
PhD. (Commerce), pursuing under Dibrugarh University.
Date of joining: 05/08/2017
Email id:
Area of Interest: Accounting, Finance, Retailing & E-Commerce.
Paper Published in Journal:
- Problems and Prospects of Tea Tourism in Assam with special reference to Golaghat District, COMED (A referred journal of commerce), ISSN- 2347-7199.
- Women Entrepreneurship: A Study on the prospects and problems in Barpeta, Assam, The Economic Mirror, ISSN- 2250-088X
- A SWOT analysis of FDI in Indian Retail Sector, Dristibhangi, ISSN- 2278-5892
- Prospects of Tourism in Assam with Special reference to Morigaon District, Ajanta (Peer Reviewed Refereed & UGC Listed Journal), Vol.-VIII, Issue-II, April –June, 2019, ISSN: 2277-5730.
- Potentiality of Tea Tourism in Assam with Special Reference to Tinsukia District. Studies in Indian Place Names (UGC Care Journal Group-I), 40(66), March 2020, ISSN: 2394-3114.
- Consumer Preference and Satisfaction towards Online Shopping in Guwahati, Pacific Business Review International (Web of Science Group), Volume 14, Issue 4 October 2021, ISSN: 0974-438X.
Book Chapter: 1. Chapter 4: Final Accounts, Financial Accounting, B.Com 1st Semester, GU IDOL.
- Online Shopping: A study on consumers’ attitude towards online shopping in Guwahati, Information Technology and its impact in Business, ISBN- 978-93-5235-674-4
- Role of Mathematics in business & Commerce, Aaloran, ISBN: 978-81-92955-43-8
Paper presented in Conference/ Seminar:
- “Industrial Agriculture: A Socio-Economic and Commercial Opportunity for Assam”, National Seminar on 28/06/2014
- “Assam Economy: A Comprehensive study of the Labour Force Behind Different Economic Zones of Assam”, National Seminar on 03/07/2014
- “Self Help Group: An Agency for Empowering Women”, National Seminar on 20/09/2014
- A study on the role of Haat Bazar in Agricultural Marketing”, National Seminar on 31/10/2014
- “Problems and prospects of Tea Tourism in Assam with special reference to Golaghat District”, National Seminar on 26/06/2015
- “Online shopping : A study on consumers’ attitude towards online shopping in Guwahati”, National Seminar on 08/08/2015
- “Role of distance learning education in the rural economic development of Assam”, International Seminar on 16/09/2016
- “Popularity of Online Shopping among the students of Higher Educational Institutions in Morigaon District”, National Seminar on 22/10/2019 at Gauhati University.
- “Potentiality of Eco-Tourism in Assam with Special reference to the Lower Division of the State”, National Seminar on 23/10/2019 at Gauhati University.
Teaching Experience: 8 years.