As a torch bearer in educationally backward areas, PDUAM, Tulungia has to play a major role to improve the ethical values of education among the masses covering all knowledge seekers. The persisting goal of the college is to motivate and unify students to work for the development of society as well as to create a strong base for nation building operations. To build the social harmony among the neighboring villagers, the college decides to adopt one village from the neighboring areas. The college is committed to eradicate anti-social activities providing all essential supports for development of quality living. In the context of creation of awareness among the masses for social services, the unit of National Service Scheme (NSS) has already constructed one kaccha road with the help of villagers and student community of the college in the immediate village.